3 December 2010: With the slogan “Biodiversity is Life. Biodiversity is our Life,” the UN International Year of Biodiversity (IYB) won the coveted 2010 Award for best Green International Campaign, in recognition of the strength of a campaign that inspired activities throughout the world that showcase the value and beauty of biodiversity.

The award ceremony was held on 2 December 2010, in London’s Natural History Museum. The campaign for the International Year of Biodiversity encouraged people to learn about the biodiversity that surrounds them, to discover how it contributes to their lives and well-being, and to take actions that would ensure that it is preserved and used sustainably. Throughout the year, activities were held around the world in 191 countries. The Secretariat of the Convention on Biological Diversity (CBD) has served as the UN’s focal point for the Year. [CBD Press Release][Green Awards 2010 Winners]