12 January 2012
UNITAR Launches Green Dreams Campaign
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UNITAR launched the "Green Dreams" initiative, inviting the public to record their dreams of sustainability, aiming to trigger the transformation towards a more sustainable future.

6 January 2012: The UN Institute for Training and Research (UNITAR) has launched an initiative encouraging the public to share “green dreams” on YouTube, as a contribution to the UN Conference on Sustainable Development (UNCSD, or Rio+20). Launched in the UK, the project invites politicians, sports stars, musicians and celebrities to record their thoughts on sustainability.

Green Dreams aims to capture a wide spectrum of culturally imagined and ecologically likely futures, and stimulate transformation and a transition to low carbon societies.

The initiative is soliciting the recording on smartphones and cameras of dreams of 20 seconds to 1 minute long, and will organize them into 14 thematic areas. A resulting virtual gallery of dreams aims to form connections among shared visions about the future. [Rio+20 News] [My Green Dream Website]

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